Build + Grow
Mongolia Nomad Tours
A bilingual tour booking site and search campaign, launched on one timeline before peak season.
3.4x
direct tour inquiries
The challenge
Mongolia Nomad Tours is a licensed local operator in Ulaanbaatar, running Gobi, steppe, and northern Mongolia trips since 2018. Travelers researching a Mongolia trip could not find them online or book direct, and the summer season was weeks away with no time to coordinate two separate vendors.
See the live site at Mongolia Nomad Tours.
What we built
- Bilingual English and Korean tour site with online booking and Stripe deposit payments
- Tour pages for every itinerary, from Ulaanbaatar day trips to multi-day Gobi expeditions
- Instant booking and inquiry alerts to the Ulaanbaatar office by email and Telegram
What we ran
- Travel-intent SEO with a bilingual travel guide covering the Gobi, Naadam, and trip planning
- Structured data, hreflang, and Google Business Profile setup before launch
- Paid search campaign timed to the start of the summer booking season
- Review-generation flow for returning tourists
Results
- 3.4x direct tour inquiries vs. the old setup in the first 60 days
- Ranking in the local map pack for Ulaanbaatar tour searches within 8 weeks
- Single dashboard replaced 3 separate vendor reports